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Post Composition Market Study

Madison Advisors Post Composition Solutions Market Study

The line between document composition and post composition software is starting to blur due to the fact that post composition software, once considered a tool to “fix” applications prior to print production, has now evolved into a multifaceted solution with feature-rich capabilities for enhancing and managing customer communications.

In this research, Madison Advisors focused on the integral components that make up a post composition solution, capabilities of this software and where post composition fits in an overall customer communications management (CCM) strategy. The research explores the fundamental advantages that current post composition solutions offer organizations and in what way each of the study participants delivers solutions to meet those advantages and more.

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